The Millennials are the latest -and some would say, greatest – generation to emerge in America. Currently defined as those between the ages of 18 and 29, Millennials have many recognizable characteristics that researchers have deemed typical of the generation: optimism, tech-savvy, liberal leanings, and a solid educational background. [In fact,] a whopping 50% of those in college (40% of Millennials] say they plan on entering graduate programs afterwards. It could be a sign of the tough financial times, or just evidence of the remarkable smarts and ambition that define this generation – or perhaps it’s a little of both. Are the Millennials the best generation ever? Let’s take a look.
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More than 66% of adults are connected to one or more social media platforms, but who exactly are these people? This is a question every business must answer before embracing social media and our infographic below provides a look at the statistics behind some of the most popular social media platforms.