CannabCo Pharmaceuticals Corporation, out of Brampton, Ontario, Canada, has entered into an agreement with an undisclosed technology provider to deploy an advanced cannabis technology for the production of near odorless cannabis – an industry first.
By Lorimer Wilson
The technology, originally developed for the medical market, and dubbed “PURECANN”, was designed to eliminate:
- much of the harshness of smoking cannabis by consumers without losing any of its properties. As Mark Novak, Cannabco’s COO says in a recent press release: “Cannabis by its nature, when burnt, typically causes coughing…which is especially true for new users…[and this] technology, when deployed, eliminates much of the harshness of smoking cannabis in its dry form allowing the process of using cannabis far more tolerable while retaining the essential properties”
- and also eliminates the odor typically associated with cannabis, both when packaged and stored prior to use, and also during the time it is smoked.
Says President and CEO Mark Pellicane:
- “Imagine someone going outside for a break during the day, having their afternoon cannabis and coming back without any odor attached to their clothing or coat.
- A woman can carry cannabis in her purse without having the odor concentrated or leaking out in her handbag.
- A number of users, and people that are around cannabis smokers, complain about the smell especially in enclosed areas, condos, and apartments, and this technology addresses those concerns.
- In using this technology CannabCo will be able to produce a wide variety of products currently not in the marketplace, addressing a key market segment that currently does not exist.”
Once Cannabco has received a Confirmation of Readiness notification from Health Canada for their pending cannabis license it intends to implement the PURECANN technology by producing a number of product lines addressing key segments in the medical and recreational markets.
Cannabco currently maintains exclusive rights to deploy the technology for its Canadian cultivation and manufacturing operations but has not yet decided if it will apply the technology in the form of third party services for processing cannabis supplied from other Canadian producers.
The process is fully compliant with Good Manufacturing Process regulations, which should make it a great hit with multi-national cannabis operators. That being said, the development of odorless cannabis may not please cannabis connoisseurs, however, as some say the legal stuff simply doesn’t look or smell as good as the illicit stuff.