Tag Archives: behavioral finance

The majority of individual investors base their investing decisions on two emotions that rule the market - fear and greed - and, as a result, end up losing money more often...[than making] money. That being said, if you can keep your emotions in check you can take advantage of other investors emotions - irrational exuberance - and make yourself some easy money. It's a surefire way to make loads of money investing in the stock market.

You might be thinking what behavioral finance is and how you can improve your decision making process and use behavioral finance to your advantage. Well in this post I am going to show you how.