Many financial firms that focus on older, wealthier generations such as Baby Boomers are unprepared from the coming general shift. They will have to reshape their services and message to meet the needs of Millennials.The stakes are high for both sides. Here's why.
Read More »Are the Millennials the Best Generation Ever?
The Millennials are the latest -and some would say, greatest – generation to emerge in America. Currently defined as those between the ages of 18 and 29, Millennials have many recognizable characteristics that researchers have deemed typical of the generation: optimism, tech-savvy, liberal leanings, and a solid educational background. [In fact,] a whopping 50% of those in college (40% of Millennials] say they plan on entering graduate programs afterwards. It could be a sign of the tough financial times, or just evidence of the remarkable smarts and ambition that define this generation - or perhaps it’s a little of both. Are the Millennials the best generation ever? Let's take a look.
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